Fifth Third Bank Launches New Consumer Credit Cards
TRIOSM Creates Easy Ways to Earn Cash Back Rewards Faster and Truly SimpleSM Offers a Low Introductory Rate with No Surprise Fees
Cincinnati - Fifth Third understands that consumers want simplicity in their financial lives. So today Fifth Third is introducing two new credit card products, TRIOSM and Truly SimpleSM, that are easy for consumers to understand, use, and maximize their benefits.
TRIO makes it easy to earn more rewards. Customers are automatically enrolled to earn rewards for every dollar they spend, including earning additional rewards at restaurants and gas stations, grocery stores and drug stores - the places people tend to visit most often. A recent NerdWallet survey shows that almost one-third of rewards credit card holders don’t understand how they earn or redeem their rewards.
“Understanding rewards programs should be simple,” Jimm Bell, Director of Consumer and Small Business Payments for Fifth Third Bancorp, said. “Customers don’t want to stand at a register trying to remember which card they should use based on rotating categories that change every month. They want a single card that earns great rewards where they tend to spend most. That’s why we created TRIO.”
Rewards can be redeemed for cash back as a statement credit, deposited into a Fifth Third checking or savings account, or even to pay down a Fifth Third loan or mortgage.1
TRIO features include:
For consumers looking for a lower rate on their cards for large purchases or for paying down balances, the Bank now offers the Truly Simple Credit Card.
Truly Simple features include:
“Consumer habits show that people don’t want to switch cards all the time,” Bell said. “The Truly Simple Credit Card offers a competitive rate and no surprise fees.”
Notices & Disclosures
Credit Cards subject to credit review and approval. Rates determined by creditworthiness of applicant.
Information accurate as of 10/06/2016 and may have changed after that date. To obtain more recent information, please call us at 866-671-5353 or visit your local banking center.
About Fifth Third
Fifth Third Bancorp is a diversified financial services company headquartered in Cincinnati, Ohio. The Company has $144 billion in assets and operates 1,191 full-service Banking Centers, including 94 Bank Mart® locations, most open seven days a week, inside select grocery stores and 2,541 ATMs in Ohio, Kentucky, Indiana, Michigan, Illinois, Florida, Tennessee, West Virginia, Pennsylvania, Georgia and North Carolina. Fifth Third operates four main businesses: Commercial Banking, Branch Banking, Consumer Lending, and Wealth and Asset Management. Fifth Third also has an 18.3% interest in Vantiv Holding, LLC. Fifth Third is among the largest money managers in the Midwest and, as of June 30, 2016, had $305 billion in assets under care, of which it managed $26 billion for individuals, corporations and not-for-profit organizations. Investor information and press releases can be viewed at www.53.com. Fifth Third’s common stock is traded on the Nasdaq® Global Select Market under the symbol “FITB.” Fifth Third Bank was established in 1858. Member FDIC, Equal Housing Lender.